LBS undertook an analysis of its position in the marketplace to help reduce risk and seasonality and achieve long-term sustainability. We engaged Snowstar and thus Dawn Paul to do a competitor analysis and business development report for us so that our organisation could benefit from a fresh pair of eyes. Dawn’s A++ research challenged our thinking and helped us see certain things from a different perspective. From a 3rd party point of view, Dawn was able to say things as she saw them without the interference of company politics. The value in such analysis prevents any cognitive bias but also informs decision-making that is factually based.
Dawn was incredibly easy to work with. She provided a comprehensive, detailed analysis of the marketplace and our place within it and also suggested many ideas for improvement to help us to achieve our goals. We continue to work with Snowstar Consulting, and Dawn.
We can wholeheartedly recommend her services and are excited about putting her ideas into practice.